My first grade daughter attended Career Day at her school on Friday. The first grade class got to hear from three speakers. One was from Bush's Chicken, which is sort of like Kentucky Fried Chicken, but not as tasty. The Bush's Chicken mascot was even there. I find this to be suspiciously like advertising, but okay. Then came a representative from our local big grocery store chain. Again, this seemed suspiciously like free advertising for them, but I hadn't signed up to present, so I couldn't really gripe. Then came the dentist. The dentist sent home a free toothpaste/toothbrush kit, a flyer about eating fruits and veggies (cool) and a half-page flyer advertising their business. It is mostly an ad for "Fast Braces." Here's the problem. I found at least 8 different errors in this thing that was given away at a SCHOOL function by a professional person. It seriously disturbed me. Here's what it said, without any changes to it, other than the original came home on pretty pink paper:
Name of dentist, deleted to keep me from being too catty
Our office performs general and pediatric dentistry and orthodontic
Our office also offers sealants, night guard, flouride and many more services
We offer Fast Braces (Patients only wear the braces for 12 to 15 months it correct teeth faster than traditional brace. Our office can also offer you care credit if needed.
We accept Medicaid, Tx chip and most insurance. Our office can also offer you care credit if needed.
Specials: Whitening $100($350 value)
Can you find all the errors? It's like one of those Daily Oral Language exercises from English class, only a REAL person sent this home to over 100 parents. It makes me cringe.
Kids, this is why you need to pay attention in English class. I would never take my kids to a dentist who didn't bother to spellcheck an advertisement. So much for "Career Day"-- it's more like "Free Advertising Day." But it only works if your advertisement doesn't make you look ignorant.